Sales Technologies’s
competitive mitigation services solve two commonly encountered problems:
- Excessive Client Attrition
- Repeated Loss to a Competitor(s) During the Bidding/Proposal
Process
Solutions range from quick fixes to radical overhauls.
But one constant we’ve encountered is that both issues force
executives to honestly examine their sales practices and on occasion,
their business models. Not fun, especially if you’re the messenger.
Client Attrition
If your company needs to replace your client base every 12-36 months;
you’ve got a serious problem. Robust sales operations and/or
price matching can buy you time but, in the end, the problem is
going to catch up with you.
To remedy, Sales Technologies helps you successfully
confront two fundamental issues:
1) How do you dramatically reduce churn even if your
customers know they have many competent, less expensive choices?
2) How do you maintain or improve margins in an increasingly competitive
business?
Recurring Prospect Loss during
the Bidding Process
Typically this problem is far simpler, quicker and cheaper to remedy
than attrition. Solutions very widely and may include one or a combination
of the following:
- Sales force retraining and/or redefinition
- Collateral modification
- Presentation modification
- Product/Service line retooling
- Sales management retraining
- Marketing retooling
- Enhanced prospect conditioning
If your company struggles with either of the above
issues, hit each head on. Delaying costs you more than margin or
revenues. It may cost you your business. For more information please
contact your Sales Technologies’ business consultant or write
consultant@salestechnologies.net
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